Skip to main content

Sigh Styles for ROYALE's Brand Awareness Campaign: Royale Beauty

Sigh Styles have been supporting brand awareness campaigns for new direct selling businesses in the Philippines.  If you remember, I had a collaboration with Human Heart Nature and Beautiful Horizon, see HERE and HERE.  And this year, I decided to promote another direct selling business which has been in the industry for quite some time now.  I was introduced to Royale Business Club through my sister's officemate, C2, nick for Luisito.  He did later become our (my sister and I) business partner / adviser.  As C2 is also interested in photography, the photo shoot then became another great collaboration of talents.
Now let's talk about Royalè.

Royalè is a 100% Filipino-owned corporation established in 2006. From its headquarters in Quezon City, Philippines, the company is continually changing the landscape as we know it - from its expansion of branches throughout key cities in the country to international hotspots in the cities of Dubai, Taipei, Singapore, Doha & Abu Dhabi.

Royalè as a Brand is synonymous with innovation and modern. From the packaging to the over-all impeccable quality and service, Royalè products are superlative in all aspects. Its success in the local and international markets is a glaring declaration of this feat.

This photo shoot is particularly focused on the beauty products of Royale.
Hence, I entitled this beautiful shoot as ROYALE BEAUTY (taken from the company's line of beauty treats).

I collaborated with LOUISE for the second time as the model for this campaign.  If you can remember, Louise is the very first model that I have worked with back in 2012.  See HERE.

Beauty equates elegance, exquisiteness, refinement, glamour.  And with ROYALE BEAUTY products - both for personal care and beauty supplements, the enumerated adjectives would all become a woman's daily wear, revealing that beauty inside out.


I am too inspired in styling for this photo shoot. I am pro-feminism and this concept shoot is one good avenue to express my advocacy on woman empowerment.  Putting on polished, bold, yet chic disposition as seen on the choice of clothing and art direction. 




This photo says, " Look at me, I am more than what meets the eye." 


Over the years, I have learned that what's important in a dress is the woman who is wearing it.
- Yves Saint Laurent
ROYALE's thrusts:
Beauty. Health. Opportunity. Wealth.


Elegance is the result of a natural equilibrium between simplicity, looking after oneself and intelligence.  All this generates the attitude we call elegance.  It is a quality which, contrary to popular belief, does not required deep pockets.  - Giorgio Armani



The empowered woman is powerful beyond measure and beautiful beyond description. - Dr. Steve Maraboli



The business model of Royalè is now the benchmark of Filipino-owned corporations who want to expand their operations worldwide. This pursuit requires more than hard work, but rather, it calls for continuous dedication to excellence and a pragmatic understanding of large-scale multi-national operations. More importantly, a management with keen business sense, acumen and diligence of the highest level is required. 




Hair and Make-up is done by Sigh Style's trusted artist: DANI ALCEDERA.  
For inquiries on her HMU services, you can comment on to this post or email me at sighstyles@gmail.com and I will certainly connect you to Dani.  You can also send directly your inquiries to her facebook account here.

“Women think of all colors except the absence of color. I have said that black has it all. White too. Their beauty is absolute. It is the perfect harmony.” 
― Coco ChanelChanel



For inquiries and orders of ROYALE products and to get to know more of the business, contact LUISITO BINAL and MAY.
You can also comment on to this post or email me at sighstyles@gmail.com and I will surely connect you to Luisito and May.


Fashion Styling and Creative Direction: Sigh Styles
Photography: 
Accessories: Sugar Kissed

Locale: 
Head Office of Royale Business Club in Cebu City at F. Ramos St.


Do keep coming back for my styling stints.

Live in style, everyday!

Comments

Popular posts from this blog

Eight Reasons Why Thailand Is Indeed Amazing

Thailand has been dubbed as the Land of Smiles and its catchy tag line is "Amazing Thailand" .  I have gone to Bangkok , the capital of Thailand, three times and my latest trip last January of this year was unbelievably filled with all the fun, adventure and terrific blissful moments that are worth for keeps in my yottabye memory. Without hesitation and with confidence, I certainly agree that Thailand is indeed an amazing place to spend time for vacation and even a pleasant place to settle down.  Though I've only been in Bangkok (and in Nonthaburi), but Bangkok offers all the reasons why I should keep visiting to their capital and to their country as well. With my phenomenal experiences, I am revealing my top 8 reasons why Thailand is Indeed Amazing. (1) The PLACE The land area of Bangkok is really vast, and the place that I would love to go back again and again is the area of SIAM.  I find it as the heart of Bangkok.  This is w...

Sigh Styles for SunStar's Concept: Grunge Throwback

I was tasked again to do a photo shoot for Sunstar newspaper fashion spread on GRUNGE Fashion.  It was officially published on October 18, 2013. The next 5 pictures made it on print. 'The most important event in 1990s fashion was the rise of Grunge fashion in 1992. Grunge fashion was influenced by grunge music, which achieved mainstream popularity in 1992, due to the mainstream success of Nirvana and their hit single Smells Like Teen Spirit. The grunge style resulted in a decline in bright colours, and was dominated by plaid flannel shirts, stonewashed blue jeans, and dark colours like maroon, forest green, indigo, and brown. White and black were also popular colours in grunge style. It was considered the most depressing, angst filled style.  via wikipedia Grunge fashion popularized Doc Martens style shoes and boots, and high-top sneakers in red, indigo, forest green, and black (such as Chuck Taylor All-Stars). It emphasized long hair, which most teen a...

Sigh Styles Concept for Sunstar: Plus Size is In

Gone are the days when the "curvy" ladies are hiding in their shells.  Everyone is equally treated now.  The big and small are now sharing the same spotlight. I have been contributing to SUNSTAR newspaper since 2013 and have styled and photographed models that have skinny figures.  Last April of this year, I realized, why not feature a 'curvy' model and explore the fashion of plus sizes. I was overwhelmed to get another nod by Ms. Kara Mae Noveda to do a photo shoot for PLUS SIZE Fashion which was featured in SUNSTAR newspaper - Shopping Bag section on May 23, 2014. The next 5 photos below made it on print. My styling for this Plus Size concept encompasses the idea of the body as a canvass to express one's self through fashion and strut daily that exuding confidence, telling the world, who cares if I'm not skinny. Being chubby or plump or obese is not a hindrance to look good and feel good about oneself.  And in fashion, being overweight is ...